Kandua is an online and in-store marketplace(exclusively at Leroy Merlin stores) for home services. Kandua eliminates all types of risk associated with hiring small, independent contractors to do home renovations, maintenance, and repairs in South Africa. Leroy Merlin ultilizes the services of Kandua as a trustworthy source of contractors that their shoppers can safely use to assist with their DIY projects.
As Touch Point Retail is a preferred supplier of Leroy Merlin, Kandua approached the business to assist with their in-store visibility within the various Leroy Merlin stores. Touch Point created a catchy range of POS at various ‘touchpoints’ within the store. These displays created shopper awareness about Kandua services and how they are available to assist with any DIY installlation. These DIY installations include and are not limited to; cupboards and door installations, wooden flooring, painting, plumbing, and kitchen installations. The results of this campaign have increased sales within the DIY sector at Leroy Merlin immensely, as shoppers have come to realize that they do not have to always know how to do-it-yourself, but can utilize the services of Kandua accredited installers.
Kandua at Leroy Merlin stores
SCOPE OF WORK
- Consultation regarding the project.
- Managing the production, distribution and installation of all POS items.
- Post installation review.