Aerolite Think Pink

Campaigns

Aerolite approved Touch Point to conceptualise a campaign and Point of Sale elements for their ‘Think Pink’ campaign. Touch Point conceptualised, designed and produced a bespoke Free Standing Unit for Aerolite and the ‘Think Pink’ campaign. This bespoke Free Standing Unit stood out in retail stores and instantly attracted the attention of consumers in-store. Touch Point aims to create unique bespoke designs, specific to each of their clients and the clients’ needs. With this unique and innovative solution, Touch Point was able to help Aerolite realize their vision for their ‘Think Pink’ campaign.

CLIENT

Aerolite – Mica Empangeni & Builders Trade Petermaritzburg

SCOPE OF WORK

  • Consultation regarding the project.
  • Design & conceptualisation of a bespoke Free Standing Unit.
  • Managing the production, distribution and installation of all POS items.
  • Post installation review.